[av_image src=’http://www.pedegoelectricbikes.com/wp-content/uploads/2015/01/don-and-terry-300×300.jpg’ attachment=’6899′ attachment_size=’medium’ align=’right’ animation=’no-animation’ link=’lightbox’ target=” styling=’circle’ caption=” font_size=” appearance=”][/av_image] Getting Ready to Ride In 2007, Don DiCostanzo was busy with several successful business ventures. But he wasn’t too busy for a labor of love: Opening a bicycle shop named Zclipse in Newport Beach, California. Don, along with his customers, enjoyed cruising along the beautiful Southern California Coast. Eventually, though, he noticed that the headwinds were strong and that some hills ruined the fun. Out of these challenges, he developed an interest in electric cycling — for personal use and in his shop. Meanwhile, Don’s friend Terry Sherry was trying to enjoy weekend rides a few miles inland with his wife, and they both grew tired of the hills in their neighborhood. After arriving home sweaty and exhausted from a breakfast ride, they turned to electric bikes as a solution. When Don tried to find quality electric bicycles for his shop, he ran into roadblocks. Quality and service were not what he had imagined. Don’s frustration with existing suppliers eventually led him to contact Terry to discuss a great idea. In November of 2008, the two met for dinner and — as the cliché goes — planned their approach to an electric bicycle business on the back of a napkin. They agreed that their company would enjoy core values that place quality, innovation and customer service at the top of the list. They knew that an electric bike company following such values would quickly outpace any competition. They would delight customers of all ages with their electric bicycles and customer care. And they knew their company would be a hit. With this plan in mind, the two men co-founded Pedego Electric Bikes.